SHOT Show 2018 Ulfhednar Caters to Shooters With Useful Gear Industry News February 3, 2018 Join the Conversation At RECOIL, we review every product fairly and without bias. Making a purchase through one of our links may earn us a small commission, and helps support independent gun reviews. Learn More By Jacki Billings Bringing the spirit of viking warriors with them, Norwegian based Ulfhednar (pronounced Ulf-heth-nar) caters to shooters of all varieties with a bevy of gear tailored for precision warriors. Buried in the bowels of the SHOT Show dungeon, Ulfhednar’s booth was teeming with accessories and shooting gear built by shooters for shooters. Ulhednar reps carefully guided us through a booth tour where they showed off a couple of their favorite and most notable products. The Guncover was the first stop on the booth tour. While a rifle case is a rifle case is a rifle case, there are often small nuances that make certain cases stand out above others. Such is the case with Ulfhednar’s Guncover. Sporting backpack straps on the underside in addition to a top carrying handle, the Guncover is easy to sling on a shoulder and tote to the range or into the field. Once there, the bag folds out to reveal a full-length shooting mat measuring 41-inches by 79-inches. While an integrated shooting mat is pretty useful on its own, Ulfhednar takes it another step, utilizing a rubber material (like you’d see in car tires) on certain surfaces of the mat to add friction. Ulfhednar reps told us the rubber is laid specifically on the mat to give shooters a little resistance while shooting, so shooters’ elbows and/or the firearm itself doesn’t slip when firing. The Guncover with shooting mat retails for $279. Not to leave pistol shooters out in the dust, the gear maker also offers two styles of range bags — a small pistol and a large rifle. The range bags are squatty and square but pack in plenty of pockets and organizational components to stow firearms, ammunition, extra mags and any other gear suited for range time. The smaller pistol bag is offered for under $100 while the larger range bag delivers a more elevated price of $149. While Magpul was showing off its suppressor cover upstairs, Ulfhednar was also flaunting a new suppressor cover of its own. Ulfhednar’s design utilizes Kevlar fabric to withstand suppressor temperatures up to 480 degrees Fahrenheit. The company makes two versions — a shorter 6-inch and longer 9-inch — with both achieving the same goal of reducing mirages due to heat. The suppressor covers feel sturdy while giving off a cool, gritty vibe. Both suppressor covers are priced at $49. Why you can trust RECOIL Since our founding in 2012, RECOIL remains the premier firearms lifestyle publication for the modern shooting enthusiast. We deliver cutting-edge coverage of guns, gear, accessories and technology. We go beyond basic reviews, providing no B.S. buyer’s guides, hands-on testing and expert analysis on everything from firearms and survival equipment to watches and vehicles. Our reviewers are the backbone of our operation and come from diverse shooting backgrounds: Former law enforcement, military veterans, competitive shooters, seasoned hunters and plain old firearms enthusiasts. Furthermore, we’re not just gun experts, but dedicated journalists who adhere to the strictest standards of our profession. At RECOIL, editorial independence is the foundation of everything we publish and the cornerstone of reader trust. Our editors, writers and content creators make all editorial decisions independently, free from outside influence. That boils down to: advertisers don’t dictate our coverage, the outcomes of our reviews or what we recommend in our buyer’s guides. First and always, our commitment is to our audience—ensuring every review and article is accurate, unbiased, and driven by real-world experience. Whether you’re selecting your next firearm, upgrading your gear, or exploring the latest innovations in the shooting world, RECOIL provides the trusted insights you need to make informed decisions. Learn more about our Editorial Standards and how we review products. NEXT STEP: Download Your Free Target Pack from RECOILFor years, RECOIL magazine has treated its readers to a full-size (sometimes full color!) shooting target tucked into each big issue. Now we've compiled over 50 of our most popular targets into this one digital PDF download. From handgun drills to AR-15 practice, these 50+ targets have you covered. Print off as many as you like (ammo not included). Get your pack of 50 Print-at-Home targets when you subscribe to the RECOIL email newsletter. We'll send you weekly updates on guns, gear, industry news, and special offers from leading manufacturers - your guide to the firearms lifestyle.You want this. Trust Us.
